
国际商务系列教材:国际商务礼仪
《国际商务系列教材:国际商务礼仪》是武汉大学出版社出版的图书,作者是张立玉。
基本介绍
- 书名:国际商务系列教材:国际商务礼仪
- 作者:张立玉
- 出版日期:2014年9月1日
- 语种:简体中文, 英语
- ISBN:9787307134621
- 外文名:International Business
- 出版社:武汉大学出版社
- 页数:180页
- 开本:16
- 品牌:武汉大学出版社
内容简介
《国际商务系列教材:国际商务礼仪》共分12个章节,从商务接待、商务宴请、办公室礼仪、面试礼仪、社交礼仪、谈判礼仪、旅行礼仪、餐饮礼仪等方面,详细地阐述了跨文化交际中的基本礼仪常识。每个章节都有其独立的商务礼仪内容,突出介绍一些商务礼仪的基本原则和运作技巧,旨在为全球化生活、学习和工作环境中的交际者提供基本的行为指引,人们还可以通过学习国际商务礼仪规範,消除礼仪差异导致的交际障碍,提高交际的有效性,以便提高自己的竞争能力,减少职场的失误和误会,从而赢得更多的商机。
图书目录
Chapter 1 An Introduction of Business Etiquette
1.1 The Definition of Etiquette
1.2 The Definition of Business Etiquette
1.3 Rules of Business Etiquette
1.4 Business Etiquettes in China
1.5 The Important Role of Business Etiquette
1.6 Some Tips
1.7 Skills and Strategies
Chapter 2 Business Etiquette in Reception
2.1 The Definition of Business Etiquette in Reception
2.2 Some Basic Rules for Reception Etiquette
2.3 The Basic Steps in Receiving Business Partners
2.4 The Functions of Business Reception
2.5 The Responsibility in Reception
2.6 Some Tips for Business Reception
2.7 Skills and Strategies
Chapter 3 Business Etiquette in Office
3.1 The Definition of Office Etiquette
3.2 Office Party Etiquette
3.3 Cell Phone Etiquette
3.4 E—mail Etiquette
3.5 Office Communication Etiquette
3.6 Appointment Etiquette
3.7 Some Tips for Office Etiquette
3.8 Skills and Strategies
Chapter 4 Business Etiquette in Meeting
4.1 The Definition of Business Meeting Etiquette
4.2 Some Basic Rules on Business Meeting Etiquette
4.3 Some Guidelines on Business Meeting Etiquette
4.4 Attending on International Conference
4.5 Successful Meetings
4.6 Some Tips for Business Meeting Etiquette
4.7 Skills and Strategies
Chapter 5 Business Etiquette in Communication
5.1 The Definition of Communication Etiquette
5.2 Effective Communication —— Good Listening
5.3 Excellent Business Communication
5.4 Proper Business Communication Manners
5.5 Communicating Etiquette
5.6 Some Rules for Proper Office Communication
5.7 Some Tips for Business Communication
5.8 Skills and Strategies
Chapter 6 Business Etiquette in Dressing
6.1 The Definition of Dressing Etiquette
6.2 Appearance Matters
6.3 Basic Styles of Clothing
6.4 Fashion Accessories
6.5 Business Clothing Eiiquette
6.6 Professional Dress Code
6.7 Some Tips for Business Dressing Etiquette
6.8 Skills and Strategies
Chapter 7 Business Etiquette in Dining
Chapter 8 Business Etiquette in Interview
Chapter 9 Business Etiquette in Negotiation
Chapter 11 Business Etiquette in Socializing
Chapter 12 Business Etiquette in Gift—giving
Appendix I Business Etiquette in Europe
Appendix II Business Etiquette in Asia
Appendix III Business Etiquette in America
Appendix IV Business Etiquette in Africa
参考书目
1.1 The Definition of Etiquette
1.2 The Definition of Business Etiquette
1.3 Rules of Business Etiquette
1.4 Business Etiquettes in China
1.5 The Important Role of Business Etiquette
1.6 Some Tips
1.7 Skills and Strategies
Chapter 2 Business Etiquette in Reception
2.1 The Definition of Business Etiquette in Reception
2.2 Some Basic Rules for Reception Etiquette
2.3 The Basic Steps in Receiving Business Partners
2.4 The Functions of Business Reception
2.5 The Responsibility in Reception
2.6 Some Tips for Business Reception
2.7 Skills and Strategies
Chapter 3 Business Etiquette in Office
3.1 The Definition of Office Etiquette
3.2 Office Party Etiquette
3.3 Cell Phone Etiquette
3.4 E—mail Etiquette
3.5 Office Communication Etiquette
3.6 Appointment Etiquette
3.7 Some Tips for Office Etiquette
3.8 Skills and Strategies
Chapter 4 Business Etiquette in Meeting
4.1 The Definition of Business Meeting Etiquette
4.2 Some Basic Rules on Business Meeting Etiquette
4.3 Some Guidelines on Business Meeting Etiquette
4.4 Attending on International Conference
4.5 Successful Meetings
4.6 Some Tips for Business Meeting Etiquette
4.7 Skills and Strategies
Chapter 5 Business Etiquette in Communication
5.1 The Definition of Communication Etiquette
5.2 Effective Communication —— Good Listening
5.3 Excellent Business Communication
5.4 Proper Business Communication Manners
5.5 Communicating Etiquette
5.6 Some Rules for Proper Office Communication
5.7 Some Tips for Business Communication
5.8 Skills and Strategies
Chapter 6 Business Etiquette in Dressing
6.1 The Definition of Dressing Etiquette
6.2 Appearance Matters
6.3 Basic Styles of Clothing
6.4 Fashion Accessories
6.5 Business Clothing Eiiquette
6.6 Professional Dress Code
6.7 Some Tips for Business Dressing Etiquette
6.8 Skills and Strategies
Chapter 7 Business Etiquette in Dining
Chapter 8 Business Etiquette in Interview
Chapter 9 Business Etiquette in Negotiation
Chapter 11 Business Etiquette in Socializing
Chapter 12 Business Etiquette in Gift—giving
Appendix I Business Etiquette in Europe
Appendix II Business Etiquette in Asia
Appendix III Business Etiquette in America
Appendix IV Business Etiquette in Africa
参考书目