陈仲利、刘娜娜主编的这本《冲刺710分》立足于大学英语教学大纲，顺应四级考试试卷结构和测试题型的局部调整，从考生的实际需要出发，从四级考试的各个分项讲解开始，从局部到整体，讲解对策，分项练习。
本书与四级考试的各部分完美契合。各部分对四级相应考点进行深入的分析并找出出题规律，提供解题技巧，帮助考生由浅入深地逐个击破考点。全书分为七个部分：四级写作训练、听力理解练习、选词填空练习、快速阅读训练、深度阅读训练、翻译技巧详解以及710分考前冲刺。考生可以藉助完整的模拟试题来检验学习成果，检验是否可以融会贯通。

第一部分四级写作训练
第一章文章写作技巧
第一节四级写作评分标準与应试技巧
第二节漂亮句子写作技巧
第三节漂亮段落髮展技巧
第四节四步作文法
第二章历年真题解析
第一节历年写作真题分类
第二节四类作文写作解析
第三章经典範文点评背诵
第二部分听力理解练习
第一章听力理解技巧分析
第一节短对话应试技巧
第二节长对话应试技巧
第三节短文听力应试技巧
第四节複合式听写应试技巧
第二章听力理解真题详解
第一节历年真题突击训练
第二节画线点评答案详解
第三章冲刺710分之听力练习
第一节听力理解突击训练
第二节画线点评答案详解
第三部分选词填空练习
第一章选词填空技巧分析
第一节选词填空常考语法、辞彙归纳
第二节联繫上下文找到突破口
第三节选词填空专项技巧分析
第二章选词填空真题详解
第一节历年典型真题训练
第二节历年真题答案详解
第三章冲刺710分之选词填空练习
第一节选词填空突击训练
第二节选词填空答案详解
第四部分快速阅读训练
第一章快速阅读技巧分析
第一节快速阅读定位技巧
第二节信息匹配题定位技巧
第二章快速阅读样题解析
第一节快速阅读改革样题
第二节快速阅读改革样题答案解析
第三章冲刺710分之快速阅读练习
第一节历年真题新题型突击训练
第二节历年真题新题型答案详解
第三节快速阅读模拟题突击训练
第四节快速阅读模拟题答案详解
第五部分深度阅读训练
第一章深度阅读技巧分析
第一节主旨大意题命题规律
第二节事实细节题命题规律
第三节推理判断题命题规律
第四节观点态度题命题规律
第五节词义推断题命题规律
第二章深度阅读真题详解
第一节历年典型真题训练
第二节历年真题答案详解
第三章冲刺710分之深度阅读练习
第一节深度阅读突击训练
第二节深度阅读答案详解
第六部分翻译技巧详解
第一章翻译技巧
第一节中译英高频语法要点归纳
第二节中译英常考语法要点归纳
第三节中译英辞彙要点归纳
第二章翻译真题详解
第一节历年真题翻译训练
第二节历年真题翻译详解
第三节翻译新题样题解析
第三章冲刺710分之翻译练习
第一节中译英突击训练
第二节中译英答案详解
第七部分710分考前冲刺
Model Test One
Model Test One答案详解
Model Test TwO
Model Test TwO答案详解
Model Test Three
Model Test Three答案详解
ModeI Test Four
Model Test Four答案详解
Model Test Five
Model Test Five答案详解

G) Two major changes-satellite and Internet radio-will force radio advertisers to adapt their methods. Bothof these radio forms allow listeners to tune in stations that are more distant than the local stations they could receivein the past. As a result, radio will increasingly attract target audiences who live many miles apart.
Magazines
H ) Newsweeklies, women's titles, and business magazines have all seen increases in advertising because theyattract the high-end market. Magazines are popular with advertisers because of the narrow market that they deliver.A broadcast medium such as network television attracts all types of audience members, but magazine audiences aremore homogeneous. If you read Sports Illustrated, for example, you have such in common with the magazine's otherreaders. Advertisers see magazines as an efficient way of reaching target audience members.
I) Advertisers using the print media-magazines and newspapers-will need to adapt to two main changes.First, the Internet will bring larger audiences to local newspapers. These audiences will be more diverse and geo-graphically dispersed than in the past. Second, advertisers will have to understand how to use an increas-ing number of magazines for their target audiences. Although some magazines will maintain national audiences, alarge number of magazines will entertain narrower audiences.Out-of-home Advertising
J) Out-of-home advertising, also called place-based advertising, has become an increasingly effective way ofreaching consumers, who are more active than ever before. Many consumers today do not sit at home and watch tel-evision. Using billboards, newsstands, and bus shelters for advertising is an effective way of reaching these on-the-go consumers. More consumers travel longer distances to and from work, which also makes out-of-home advertisingeffective. Technology has changed the nature of the billboard business, making it a more effective medium than inthe past. Using the digital printing, billboard companies can print a billboard in 2 hours, compared with 6 dayspreviously. This allows advertisers more variety in the types of messages they create because they can change theirmessages more quickly.